H&M
This Koh Samui outpost of the globally recognised Swedish fashion retailer H&M brings affordable, on-trend clothing to the island's Borpud sub-district, making it a convenient stop for travellers looking to refresh their wardrobe without stretching their budget. The store stocks a broad range of women's, men's, and children's clothing alongside swimwear, accessories, and shoes — a practical range for holidaymakers who may have forgotten essentials or simply want to pick up something new for the beach.
Inside, shoppers can expect the familiar H&M layout and shopping experience, with seasonal collections and everyday basics organised across a well-presented retail floor. The store's accessible price point makes it appealing to a wide range of visitors, and the swimwear selection is particularly relevant given the island's beach-heavy lifestyle.
The store is open seven days a week from 10:00 to 22:00, making it easy to fit into a full day of sightseeing or to visit in the cooler evening hours. Its location on the first floor at address 209 in the Borpud area puts it within reach of central Koh Samui. Visitors who prefer to browse the collection in advance can check current stock and promotions through the H&M Thailand website before heading in.
Book tours & tickets in Koh Samui
Day trips, skip-the-line entry, and guided experiences around H&M — book ahead and skip the on-the-ground markup.
We may earn a commission from bookings made through these links — at no extra cost to you. Learn more.
Experience hints
Pair your visit. After H&M, round out your day in Koh Samui with contrasting stops nearby.
Also Popular in Koh Samui

Elephant Jungle Sanctuary Samui (Soi 1 Branch)
Ethical elephant sanctuary in Maenam offering daily hands-on encounters with rescued elephants in a jungle setting.

Wat Phra Yai
A 12-metre gilded Buddha, free entry and 360-degree views over the bays: half an hour well spent.

Hin Ta Hin Yai
Two rude-shaped rocks, free to visit, worth twenty minutes and a coconut ice cream on the way out.

THE COCOON - SAMUI VIEWPOINT
Hanging nets over the jungle canopy, sunset timed right, and a live band once it gets dark.
H&M: Frequently Asked Questions
Is H&M worth visiting?
H&M holds a 4.4★ rating from 185 Google reviews — a strong rating for markets & shopping in Koh Samui.
What are the opening hours of H&M?
H&M is typically open 10:00-22:00 — see the full day-by-day schedule in the location info on this page. Hours can change on Thai public holidays, so check ahead for holiday visits.
When is the best time to visit H&M?
The best months to visit Koh Samui are January – August, with the most reliable weather. Crowds peak in July – August & December — going early in the day usually means fewer people. Months to think twice about: October – December (Gulf Coast monsoon).
Where is H&M located?
H&M is at 1st Floor, No.209,209/1-209/2, Borpud Sub-district, อำเภอเกาะสมุย สุราษฎร์ธานี 84320, Thailand, in Koh Samui. Getting around Koh Samui: Songthaews (fixed routes around the ring road); Motorbike or scooter rental.
Location Info
1st Floor, No.209,209/1-209/2, Borpud Sub-district, อำเภอเกาะสมุย สุราษฎร์ธานี 84320, Thailandwww.hm.com/th?utm_source=google_location&utm_medium=organic&utm_campaign=TH0011Visitor Information
Best time to visit
January – August
Avoid: October – December (Gulf Coast monsoon)
Rainy season
October – December
Avg. temperature
24°C – 32°C(75°F – 90°F)
Crowds
Peak: July – August & December
Getting there
Koh Samui Airport (USM) has direct flights from Bangkok and regional hubs (Bangkok Airways monopoly). The ferry from Surat Thani takes ~1.5 hrs and it's cheaper.
Getting around
- •Songthaews (fixed routes around the ring road)
- •Motorbike or scooter rental
- •Taxis (metered or negotiate upfront)
- •Grab available in main areas
Where to stay near H&M
Find hotels in Koh Samui on the booking sites travellers trust most.
- Compare prices across sites
- Filter for free cancellation
- Secure checkout on the partner site
Compare rates on Booking.com
Largest selection
Compare rates on Expedia
Bundle & save
Compare rates on Hotels.com
Member prices
We may earn a commission from bookings made through these links — at no extra cost to you. Learn more.
Tips for Visiting Markets & Shopping
Haggle at Markets, Not Malls
Prices at market stalls are negotiable — start at 50–60% of the asking price and meet in the middle. Fixed-price shops and malls don't haggle. Smile and keep it friendly; aggressive bargaining is considered rude.
Arrive Early or Late
Vendors believe the first sale of the day is lucky — you'll often get a better deal if you arrive right when the market opens. Late in the evening, sellers may also discount to avoid packing unsold goods.
Be Cautious with Tailors
Bangkok has excellent tailors, but also many tourist traps. Avoid anyone offering suspiciously cheap suits or who approaches you on the street. Ask your hotel for recommendations, read reviews, and always get two fittings.
Nearby Places

Central Samui
Air-con when you need it, open-air wings when you don't, and a food court worth the trip on its own.

Chaweng Night Market
Three nights a week only, and Saturday is the big one, with extra stalls and a proper spread of food.

C Mui Market - Foods&Souvenirs Market
Come for the food stalls and live music, not the clothes rails, and price-check before you commit.

Tops Food Hall Central Samui
Air-conditioned supermarket and cooked-food counters under one roof, open till 11pm every night.
Similar Markets & Shopping Across Thailand

Chatuchak Weekend Market
Go at six in the morning, before the heat turns 15,000 stalls into an endurance test.

centralwOrld
Vast, air-conditioned and genuinely easy to navigate, with a top-floor food scene worth the trip alone.

Asiatique The Riverfront
Go at dusk, arrive by the free shuttle boat, and treat it as an evening out rather than a shopping trip.

MBK CENTER
Eight floors of small stalls and haggling, closer to an indoor market than a mall, and all the better for it.
Where to stay near H&M
Find hotels in Koh Samui on the booking sites travellers trust most.
- Compare prices across sites
- Filter for free cancellation
- Secure checkout on the partner site
Compare rates on Booking.com
Largest selection
Compare rates on Expedia
Bundle & save
Compare rates on Hotels.com
Member prices
We may earn a commission from bookings made through these links — at no extra cost to you. Learn more.
Location Info
Visitor Information
Best time to visit
January – August
Avoid: October – December (Gulf Coast monsoon)
Rainy season
October – December
Avg. temperature
24°C – 32°C(75°F – 90°F)
Crowds
Peak: July – August & December
Getting there
Koh Samui Airport (USM) has direct flights from Bangkok and regional hubs (Bangkok Airways monopoly). The ferry from Surat Thani takes ~1.5 hrs and it's cheaper.
Getting around
- •Songthaews (fixed routes around the ring road)
- •Motorbike or scooter rental
- •Taxis (metered or negotiate upfront)
- •Grab available in main areas