The Standard, Hua Hin
Beachfront rooms spread across low-rise blocks, a pool bigger than the photos suggest, and town on foot.
Plan your visit
Book Shoulder Season
May–June and September–October offer dramatic discounts (30–50% off peak rates) with fewer crowds. Weather is mixed but rarely a washout — afternoon showers clear quickly.
Details
- Address
- 59 Soi Naresdamri, Tambon Hua Hin, Amphoe Hua Hin, Chang Wat Prachuap Khiri Khan 77110, Thailand
- Phone
- 032 535 999
Is this your business?Feature it
About The Standard, Hua Hin
The layout is what makes this one work. Instead of a single tower, the rooms sit in several low-rise buildings, so even though the property is larger than you'd guess from the entrance, it never feels like you're waiting in line for your own vacation. The pool is the centrepiece and guests keep saying it's bigger in person than in the pictures. Evenings bring a DJ and a happy hour beer, which sets a chilled rather than clubby tone. Praca handles the on-site dining, and breakfast gets consistent praise.
One honest caveat about the beach. Several guests mention the water sitting very low in the mornings, so if swimming in the sea matters to you, plan around the tide or just use the pool. The programming is unusually good for a beach resort, with poolside yoga, Thai boxing on some days, a properly equipped gym, a spa, and the Mud Lounge. The plush villas come with private pools if you want space and quiet.
Written by Mac Kiley · Updated Oct 2026
Comparing hotels?
Other Top-Ranked Hotels in Hua Hin
My pick at each price level in Hua Hin, going by Google's hotel class. Hotels from my ranked list of the 10 best come first, then the best-reviewed. Each button opens the hotel on Booking.com with your dates filled in.
#1Luxury · 5-star
Dusit Thani Hua Hin4.8 (7,383 reviews)
A long-established beachside resort in Hua Hin offering spacious suites, a spa, and extensive family facilities.
Check rates

Around here, on foot
Well-rated places within a short walk of The Standard, Hua Hin, nearest first. Minutes are at an easy pace in the heat.
- 2 minCharoen Krung Kitchen - Thai Street Food Restaurant Hua HinRestaurants & Food · 120 m · 4.7★
- 2 minThe Chocolate Factory HuahinMarkets & Shopping · 130 m · 4.4★
- 2 minStar Salon & Massage Hua HinWellness & Spas · 150 m · 4.5★
- 2 minA LA MER (by Kosmo)Restaurants & Food · 160 m · 4.6★
- 2 minHua Hin White Sand HotelHotels & Resorts · 160 m · 4.2★
- 3 minHua Hin Thai Cooking AcademyActivities & Tours · 210 m · 4.9★
Experience hints
Pair your visit. After The Standard, Hua Hin, round out your day in Hua Hin with contrasting stops nearby.
Reviews from Google
We had a great stay at The Standard Hua Hin and would 100% recommend this hotel. The property is much larger than expected, but because the rooms are spread across several low-rise, decentralized buildings rather than one large block, it never feels overwhelming or crowded. The pool area is significantly bigger than it appears in the photos, at least to me, and it for sure is one of the highlights of the hotel. One small downside is the beach situation: in the mornings, the water level was very high, so it was not possible to lie directly on the beach. Breakfast was excellent, with a very wide selection and plenty of healthy options. Egg dishes and coffee are served directly at the table, while everything else is available at the buffet. The quality was consistently high. A very cool extra was the coffee & juice bar right at the entrance, directly in front of the open jungle like reception. They serve really great and creative coffees. It would have been amazing if these drinks could also be ordered directly to the pool 😊 We also tried both the Italian restaurant and the beachfront restaurant, and both were very good in terms of food and atmosphere. Overall, The Standard feels very modern and stylish. Since we stayed at other hotels in Hua Hin and had a direct comparison, this one stood out for us. If you prefer a contemporary, non-traditional hotel design, The Standard is an excellent choice.
We have just had a wonderful 2 week stay in Hua Hin @ the standard. The hotel is beautiful, right on the beach , amazing views & close to town for a night out . The breakfast is great , comfortable atmosphere and very chilled around the pool . Nice DJ and happy hr for a chilled beer early evening. Great restaurant. The rooms are very clean & most importantly very comfortable beds . Book a twin and you actually get 2 double beds , we love this . What is out standing is the service. We actually stayed last year and received such a lovely welcome from the reception team . Makes you feel part of the family. Throughout our stay it’s all smiles and makes you feel special. Pui the front of house manager has an amazing team . Pui deserves a special mention as she assisted in helping us rebook for 2027. However things turned out to be very difficult as we headed to the airport, our flight was cancelled due to the Middle East conflict. I messaged Pui to ask if she could help . Straight away she said she would look and has been able to offer us rooms and support until we are able to return home to Cyprus. Pui your a star and we will see you today as we head back from Bangkok airport . Truly above and beyond service. Big thanks Pete & jane
Wonderful beach resort in the style of The Standard hotels (also in BKK, Miami, Phuket late 2026) Resort Manager Constant Wormser (Swiss) runs a strong/welcoming team and grounds are immaculate. Service is excellent. Beachfront is beautiful with miles of walkability and hotel is walking distance to several amenities nearby. 100% dog friendly with treats and dog ice-cream and accessibility including café and beach bar. The "plush villas" offer spacious rooms and private pools. Quiet and private space. Our top choice for resorts in HuaHin 🙏🏻
A sample of visitor reviews from Google. Read all 1,494 reviews on Google.
59 Soi Naresdamri, Tambon Hua Hin, Amphoe Hua Hin, Chang Wat Prachuap Khiri Khan 77110, Thailand
Open in Google MapsMore hotels & resorts nearby
All within a 4-minute walk of The Standard, Hua Hin.

Forget Me Not Boutique Bed & Breakfast Hua Hin

Hua Hin White Sand Hotel

Phuangpen villa Hotel

Cape Nidhra Hotel
Tips for Visiting Hotels & Resorts
Compare OTAs and Direct Rates
Always check the hotel's own website after finding a rate on Agoda or Booking.com. Many Thai properties offer a best-rate guarantee or throw in perks like free breakfast when you book direct.
Pool Villa Doesn't Mean Expensive
Private pool villas in Krabi, Hua Hin, and Chiang Mai start around 2,500–4,000 THB/night — a fraction of Bali or Maldives prices. Search specifically for 'pool villa' to surface hidden gems.
Location Matters More Than Stars
A well-located 3-star hotel often beats a remote 5-star resort. In Bangkok, staying near a BTS or MRT station saves hours; on islands, proximity to the beach you actually want matters most.
The Standard, Hua Hin: Frequently Asked Questions
Is The Standard, Hua Hin worth visiting?
The Standard, Hua Hin holds a 4.5★ rating from 1,494 Google reviews, placing it among the highest-rated hotels & resorts in Hua Hin.
When is the best time to visit The Standard, Hua Hin?
The best months to visit Hua Hin are November – August, with the most reliable weather. Crowds peak in Weekends year-round (Bangkok day-trippers) — going early in the day usually means fewer people. Months to think twice about: October (wettest month).
Where is The Standard, Hua Hin located?
The Standard, Hua Hin is at 59 Soi Naresdamri, Tambon Hua Hin, Amphoe Hua Hin, Chang Wat Prachuap Khiri Khan 77110, Thailand, in Hua Hin. Getting around Hua Hin: Songthaews (green, along Phetkasem Road to Khao Takiab); Motorbike taxis.
Also popular in Hua Hin

Aowtakiab Seafood Hua Hin

Lomprayah

Suan Son Pradiphat Beach

Blúport Hua Hin
Similar Hotels & Resorts across Thailand

Siam Kempinski Hotel Bangkok

Arbour Hotel and Residence Pattaya

Saikaew Beach Resort

